Give Langston: Celebrating 15 Years of Greatness at eHarmony

The 411: Through their passion and dedication, and undoubtedly fifteen years of efforts, Grant Langston has played a substantial character when making eHarmony the net matchmaking powerhouse really nowadays. 

Raising upwards in Hartselle, Alabama, give Langston never ever dreamed he works at an on-line internet millionaire dating sites business, let alone the biggest one out of globally, but occasionally success comes when and where you least anticipate it.

That greatness began into the belated ’90s whenever Langston chose to simply take the possibility on a then-startup known as eHarmony, using the aim of dealing with marketing content material for only half a year.

More than a decade later on, Langston still is at eHarmony and is also as dedicated to improving the business succeed as he had been from day one.

The renaissance guy of eHarmony

Although Langston’s present name is actually Vice President of Brand Marketing, he is used numerous jobs on company due to the collective atmosphere.

From authorship material, to running social media, to advertising services, to starting eHarmony’s on the web magazine, to helping with support service, placing his all to the job features always are available first.

“this has been an evolving character, but i do believe at each turn, the alterations make sense,” the guy stated. “today i’m like I’ve been involved in each part of the business, and that’s been ideal for me personally.”

Having established in 2000 with a logical method to coordinating, eHarmony is called among the basic web sites to alter individuals assumptions that online dating sites is for hookups, but Langston is actually a tad bit more modest about their individual benefits, specially when considering his part in humanizing the brand.

“We constantly wanna get our very own jobs honestly — whatever you’re carrying out for our consumers — but we don’t wish simply take ourselves as well seriously,” the guy stated. “whenever I took over creative brand name placement, among the first circumstances i needed to complete ended up being lighten circumstances up. The content remains similar, because the values continue to be similar, but we simply need to treat it with a little wink and a smile.”

His infectious desire for life

Not just is actually Langston excited about exactly what the guy does at eHarmony, but he is also excited about their passions and household life, as well as taking a creative heart to everything the guy does, should it be playing in his Americana group (his brand new record arrives March 23!), browsing playground together with wife and kids or introducing another strategy where you work.

“i do believe being a singer is actually a key part of my task at eHarmony,” he mentioned. “easily have to create a tune and I have to resolve a-work issue and I also have to deal with this or that, the imaginative force that gets everything completed is like the exact same thing.”

And relating to Langston, it all truly does fall to stabilize.

“i am aware a life which also unbalanced in one single area isn’t really going to be much fun,” the guy mentioned. “i cannot put that things on a shelf nevertheless be Grant. Needs my youngsters understand me and not some pale form of me, so it’s essential for me to keep things in play that i am passionate about.”

What the after that fifteen years hold

Being with eHarmony for over a decade, Langston understands what works and how much doesn’t, which is the reason why the team is going to continue carrying out what they do best — just better as each day, week, thirty days and 12 months passes!

For this season, two huge projects tend to be:

Ph.D.s, psychologists or MFTs

However for Langston, it really is more than just generating the funnest item or heading along side the newest fad. It’s about the efficacy with the matching.

“What we perform in this company is vital. We’re putting people with each other … of course you are not carrying out that in a manner that’s helping all of them, you’re having a pretty adverse impact,” he said. “We think the best way to generate development in addition to proper way to have a far better company is to help people more, additionally the simplest way we can help them should let them have better matches.”

I do believe Langston would go along with me personally whenever I say i cannot hold off observe exactly what the then 15 years keep.